How Can Pinoy Gamers Craft Their Path to Financial Success?

From level one to the leaderboard

Pinoy gamers range from casual players who enjoy mobile games during their commute to professional esports athletes who compete on the global stage. s. These games are not just platforms for competition but also spaces for social interaction and community building.

Powering up possibilities

According to Newzoo’s 2020 report, there are 43 million gamers in the country. That's 43 million minds strategizing, solving puzzles, and overcoming challenges on a daily basis. It makes you think—what if these gaming skills could be used beyond virtual battlegrounds?

With the goal of ensuring that every Filipino feels seen and supported, FWD conducted its first ever market study about Pinoy gamers, aiming to understand the habits, behaviors, and views about money, health, and insurance of the Filipino gaming community. The insights gained were eye-opening.

A closer look at Pinoy gamers

943 gamers, aged 18 to 50 years old, and classified into 5 segments ranging from Fans (34%), Casuals (30%), Enthusiasts (20%), Influencers (13%), to Pros (4%), took part in our study which revealed compelling insights on top life goals and financial priorities with Fans showing a strong interest in building their own houses (73%), while Enthusiasts aim to establish their own businesses (70%).

Of the top 10 financial products owned by gamers, having a bank account tops the list with life insurance coming in second. But, curiously, while 85% of gamers recognize the importance of insurance, and 73% claim they do need insurance, only 3 in 10 gamers have taken steps to safeguard their financial well-being by owning life insurance. Among those who do not own insurance, 2 in 5 have little to no knowledge about the products, hindering their ability to make informed financial decisions about insurance.

When it comes to health, although the majority of gamers surveyed rate their overall health status as at least good, many grapple with gaming-related concerns, such as eye/vision problems (41%), insomnia (17%), and migraine (15%). Some have also mentioned experiencing mental issues during a losing streak, strained relationships, or even financial mishaps.

The quest for financial power-ups

When we explored the financial priorities of Pinoy gamers, we saw immense potential for a synergy between their gaming expertise and managing their finances. We also realized we're looking at a group of vibrant individuals who've largely been on the sidelines when it comes to financial products tailored to their lifestyle. Products that can help them protect their financial wellbeing while supporting their passion for gaming.  

Create the perfect game plan with your perfect ally

As the insurer of the next generation and the official insurer of participating pro esports athletes during the 12th season of Mobile Legends: Bang Bang Professional Leage (MPL-PH), FWD is supporting your passion by having your back when it comes to your financial security. From manifesting wealth, to being financially prepared with critical illness coverage, to protecting your loved ones financially, we make sure that you are prepared for the unexpected.

We even went a step further by designing a plan specifically for gamers. FWD The One for gamers is a customizable product that allows you to select the plan, coverage amount and add-on benefits that fits your budget and gaming lifestyle.

During the study, eye/vision problems, insomnia and migraine among others were identified as some of the common health concerns among gamers. To address this, The One for gamers has been updated to be even more adaptable to your needs, by giving every policy holder a voucher for eye care protection from Vision Express for better gaming experience.

Execute your winning game play

Just like in gaming, where understanding the rules, having a strategy, and executing decisive moves can lead to victory, managing your finances and securing your future demands a similar approach. And we’re here to help you make those winning moves. It’s time to execute your winning gameplay in the world of financial planning. Together with FWD, let’s turn those dreams into a game plan, and that game plan into reality.

Get insights on Pinoy gamers’ mindset when it comes to finances and health to help you strategize your own winning move.